SAM PAPIDAS

In our advertising project at university we were set one of two advertising briefs by the company Big Dog. One was for a half meat, half vegan sausage meant to be healthier and better for eth planet, and the other was a non-profit brexit campaign, aimed at unifying people on both side behind te message: "We need to move on, together". Our team tackled this brief, and with the need to be unbiased and have wide appeal, while not being too on the nose about the subject matter, we chose to tell a short story of a family lost and divided, realising they have to share their individual assets to find the way back home.